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Casabella Home Care

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PRODUCTS ARE SOLD IN OUR WILLETT VACUUM STORES.

The origins of Casabella date back to 1985 when Bruce Kaminstein was managing his family’s hardware store in New York City. The neighborhood was gentrifying and Bruce was seeking new exciting products to sell to the changing clientele. While vacationing in Italy he visited a housewares trade show and fell in love…with a mop. It was a basic item, but well designed and made with high quality materials. He decided to buy a 20 foot container. Somehow it showed up at the store 6 months later and the product was a huge success.

That recipe: commodity product, beautiful design and high quality workmanship laid the foundation for Casabella’s consistent growth and market leadership

Today Casabella operates out of a 50,000 square foot building in Rockland County, NY about 30 minutes north of Manhattan. We design products in-house and manufacture worldwide. Casabella cleaning tools, kitchen and bath accessories and organizing products have received numerous design awards and industry recognition. They can be purchased at retail stores throughout the U.S. as well as internationally and on the web.


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